Amikam Consulting

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Case studyInstitutions and development

Launching Amikam Consulting, from brand to boardroom voice

Brand identity, website, photography and thought leadership for a Freetown advisory firm built on 18 years of governance and HR leadership.

New firmbrand, website, photography and messaging live
International interestgenerated by Aminata’s published articles
3 stagesthe Future Minerals Forum in Riyadh, a Labour Day 2026 panel she chaired on the skills gap, and Mining Week 2026

The challenge

Turn a senior executive’s reputation into a new firm that investors, boards and regulators would trust from day one, with a brand, website and public voice to match.

What we did

  • Brand identity, logo system, stationery, capability brochure, pull-up banners and signage
  • Website design, copy and launch at amikamconsulting.com, with a launch press release
  • Company email, domain and LinkedIn page set-up
  • Executive portraits of Aminata, plus staff and office photography
  • Thought leadership articles published on SwitSalone and the Amikam site, including Mining for Excellence: Why the 30% Threshold is Sierra Leone’s Next Great Opportunity, and a call for structural change to advance women in mining
  • Session strategy for Aminata’s contribution to Sierra Leone Mining Week 2026
  • Photography and a news story when she chaired the Labour Day 2026 panel calling for urgent action on Sierra Leone’s skills gap
  • On-site PR and thought leadership support for Aminata at the Future Minerals Forum in Riyadh, January 2026
  • A refreshed website and messaging as the firm sharpened its focus on corporate governance

In pictures

AmiKam Consulting logo in maroon and black
The AmiKam Consulting logo.Design: Salwa Kamara, VR&C Marketing
Amikam team meeting around the boardroom table
The Amikam team at work, September 2026, with the VR&C-designed pull-up banner behind them.
Cover of the Amikam Consulting capability brochure
Capability brochure: cover.Design: Salwa Kamara, VR&C Marketing
Brochure spread: Who we are and Our leadership
Capability brochure: “Who we are” and “Our leadership”.Design: Salwa Kamara, VR&C Marketing
Screenshot of the amikamconsulting.com homepage
amikamconsulting.com, designed and built by VR&C.

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